Investment Insights

Investing in Indian rural market

The Rural Story: Of Moats & Fundamentals

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The Indian rural market is on a roll. With a size pegged at almost USD 425bn and a per capita consumption that now exceeds the urban market, rural India is the new growth area for companies from sectors as diverse as telecom, vehicle manufacturing, agriculture service and product providers, financial services, consumer durable and FMCG companies. Better monsoons and the National Rural Employment Guarantee Act (NREGA) has shored up the disposable incomes in agri-based non-urban India translating into more non-food spend.

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Portfolio Management Services (SEBI Registration No. INP000002965) are offered through Multi-Act Equity Consultancy Private Limited (CIN: U67120PN1993PTC074692), which is a wholly-owned subsidiary of Multi-Act Trade and Investments Private Limited; Investment Advisory Services (SEBI Registration No. INA000008589) are offered through Multi-Act Trade and Investments Private Limited (CIN: U65920MH1997PTC109513).